by Kelsey Jones | May 13, 2019
Internal links and calls-to-action are two things that sometimes go ignored by businesses and blogs. In the below video, I go over my favorite places for including CTAs and internal links throughout the content I write. Here are the topics we cover in this...
by Kelsey Jones | Apr 22, 2019
In today’s live stream, we covered why it’s so important to outline content before you write the actual blog post, ebook, etc. The main reasons that I covered in the video are: Writing headers out first allows you to include all the important...
by Guest Author | Sep 7, 2018
Marketers are known for being creative — with ideas, problem-solving, and campaigns. But what about when even the creative ones run out of ideas? Hint: Don’t reinvent the wheel. Reinvent the wheel? What does that mean? Well, for the purposes of this post, it...
by Guest Author | Jul 27, 2018
It’s time to be completely honest; content marketing isn’t for the weak. It requires consistent attention and without that level of dedication, success will remain a distant goal. One of the best ways to ensure success is to use creativity to craft...
by Guest Author | Jul 13, 2018
To err is human, right? I mean, that’s what a famous quote told me so it must be true. Whether or not the quote is correct, it won’t stop us from trying to be perfect. If you’re a content marketer, you know there is a level of trial-and-error required in our jobs....
by Guest Author | Jan 3, 2018
Happy New Year! 🎉 Here’s hoping you celebrated it with your loved ones and plenty of fun! Some may be sad to see 2017 go, while others couldn’t wait to close that chapter. No matter what camp you’re in, we’re grateful for your...
