I’ve talked about why social media in customer service before for Salesforce Canada, but this good infographic by Websitebuilder has some great stats on customer care in social media and why it’s so crucial for brands to take customer outreach on social media seriously. I see a lot of brands who think their customers don’t use social media. While that may be the case for their professional life, they are using it on their own time, and as a result, are likely looking up your brand online.

Here are my articles on customer service for social media on Salesforce if you want to read more:

 

The Rise of Social Media Customer Care

Kelsey Jones

Kelsey Jones

Founder/Chief Marketing Consultant at Six Stories
Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence. She enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.
Kelsey Jones
Kelsey Jones