by Kelsey Jones | Mar 28, 2017
Think back to the best commercials or ads you’ve ever seen. Are they CGI geckos or fake families jumping with joy about $20 jeans? Probably not. The commercials that seem to stick out and stay with us for years (or even decades!) are the ones that are honest. Maybe...
by Guest Author | Mar 13, 2017
What is digital marketing? Here is a Financial Times definition: Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other...
by Guest Author | Mar 6, 2017
Think Jar states that it will cost a business at least 7 times more to convert a new customer than to retain an existing one. One of the biggest mistakes online businesses make is spending too much time on top-of-funnel efforts – forgetting customer retention...
by Guest Author | Mar 1, 2017
What type of social media marketer are you? Do you envision what’s next, like the Visionary? Or do you like being ultra prepared and knowledgeable, like the Conservative? Find out which of the five types of social media marketers you are most like in our handy...
by Guest Author | Feb 20, 2017
Internet usage continues to grow and change the way we communicate online. A 2016 study presented by International Telecomms Union shows the percentage of individuals using the internet worldwide. Europe and The Americas continue to lead in internet usage, with...