Using Virtual Avatars in Digital Marketing

Using Virtual Avatars in Digital Marketing

Have you ever thought about how digital avatars for marketing could change the game? Like stepping into a virtual dressing room and trying on clothes with an avatar that looks just like you. Or, chatting with an AI-powered digital influencer who understands your style...
16+ Holiday Marketing Tips, Tricks, and Trends

16+ Holiday Marketing Tips, Tricks, and Trends

Picture this: The scent of holiday marketing is in the air. Customers, abounding with festive joy, are passionate to discover the ideal presents for their friends and family. But as a business owner, how do you capture that magical momentum? The answer? You start...
3 Ways to Use Customer Personas to Drive Engagement

3 Ways to Use Customer Personas to Drive Engagement

As your brand grows, you’ll soon find it difficult to create content that is engaging and relevant for everyone. The good news is that this is not a new problem for digital marketers. The even better news is that there is a solution, and that’s customer personas. In...
A Marketer’s Guide to Competitive Research

A Marketer’s Guide to Competitive Research

Competitive research is a must whether you’re new to the market or a long-standing business. The market is constantly changing an,d the only way to take advantage is to stay ahead of the competition. So what is competitive research? Competitive research is a process...
4 Inbound Marketing Strategies to Implement Today

4 Inbound Marketing Strategies to Implement Today

You don’t have to be a marketing professional to run a successful business. You should have a marketing strategy in place, however. There are plenty of marketing strategies to choose from, all of which have their pros and cons. One such strategy to consider is inbound...