by Kelsey Jones | Sep 17, 2013
Here are some of the tools I learned about at SES SF 2013 in the Search Marketing Power Tools Set: SEO and PPC session with Bruce Clay and Kye Mou. Broad Tools Google Webmaster Tools Bing Webmaster Tools SEO ToolSet SEMRush Advanced Web Ranking Internet Marketing...
by Kelsey Jones | Nov 17, 2011
PPC campaigns can be big traffic drivers to a website; however, what makes that eventual click into a conversion is making sure that the content on the website is targeted to the user. This means that whatever the user was looking for when they clicked to a website,...
by Kelsey Jones | Jun 9, 2010
For the large majority of people who regularly use the internet, Google is their go-to search engine. However, while Google currently holds the majority of the search traffic (a little over 50%), there are still 3 other major players in the Search Engine market that...
