Many times when people mention “content strategy,” marketers immediately think about a strategy for written content. Because of this, any other types of content, like graphics, audio, or video, often are a little more disorganized and seem to have a hazier purpose. This causes them to be more unsuccessful and to not make as big of an impact with their intended audience.
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Spencer Childress
Spencer Childress has a bachelors degree in Physics and enjoys data-driven projects. He helps Six Stories with research and website changes.