Facebook released an analytics dashboard for Facebook Pages, called Facebook Insights, a few years ago. Since then, it has gotten more robust and able to show administrators several different types of data. While it is great that Facebook is so thorough, the multiple-column spreadsheet can be a little overwhelming. (It is also impressive to show off to bosses and clients, but data-overload just for the sake of appearances never did anyone much good in the long run.)
How to Utilize Facebook Insights
Social Media