TwitRand allows the randomization of followers and retweeters for contest purposes. The free service offers two options:

1. Selecting be Follower List: For example, if a company is giving away a new laptop to a random user who follows them, they input their own twitter username (@company) and then TwitRand randomly selects a user from their follower list to win the prize.
2. Entering a URL, phrase, or hashtag will randomly select a twitter user who has used this phrase in one of their tweets. This would work if the company was giving away the laptop to a random twitter user who included their URL or custom hashtag in their tweet. An example of this would be, “ReTweet this message to win a free laptop from @company! http://www.companywebsite.com #laptopgiveaway2010”

In this example, the use of http://www.companywebsite.com or #laptopgiveaway2010 would both be good choices to input in the field on TwitRand.

Many companies and individuals who do online contests also use Random.org. This generates a random number in a certain number range. To use this, the organization would have to assign each entry a number.

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Kelsey Jones

Founder/Chief Marketing Consultant at Six Stories

Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence. She enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.

@wonderwall7

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