by Kelsey Jones | Nov 21, 2017
The live video trend continues to grow, with Facebook generating 8 billion video views on native and live video daily, according to Social Media Today. Many marketers know about it, but are scared to try it, mostly because so many things can go wrong on a live...
by Kelsey Jones | Nov 17, 2017
Do you want to do more with video, but you don’t know where to start? Does live streaming on social media seem terrifying and you’re not quite sure you’ll do it right? OR, have you been live streaming, but you’re not getting the engagement or...
by Kelsey Jones | Oct 31, 2017
I’ve talked about why social media in customer service before for Salesforce Canada, but this good infographic by Websitebuilder has some great stats on customer care in social media and why it’s so crucial for brands to take customer outreach on social...
by Kelsey Jones | Oct 23, 2017
Admittedly, the thought of starting a webinar series seems overwhelming. Mostly because there’s always the fear that no one will show up. Well I’m going to tell you a little secret about webinars: even if no one shows up, you still have a piece of content you can...
by Kelsey Jones | Oct 11, 2017
I had the opportunity to speak at State of Search in Dallas again this year, this time about properly scaling editorial strategy. By planning and organizing your content output successfully, you can better grow your website and blog. Some of the topics I...