by Kelsey Jones | Feb 28, 2013 |
Based on my own experiences, here is a list of things your company can do to treat your customers poorly. Empty Promises Not only did Boingo promise a “free” $25 Amazon gift card after two months of service at $9.95, they have repeatedly failed to...
by Kelsey Jones | Feb 21, 2013 |
Wanelo (a combination of the words Want, Need, Love) solves the buying problem on Pinterest. When Pinterest was first starting out, many of the links were directly to their correct e-commerce product page, as they were updated by the companies themselves or customers....
by Kelsey Jones | Feb 8, 2013 |
I was recently sent a copy of Ekaterina Walter’s new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg for review by the author. It was right up my alley! Ekaterina combined Facebook anecdotes, wisdom...
by Kelsey Jones | Jan 17, 2013 |
Social media metrics, much like Google analytics for websites, help you see if your efforts and what you’re doing online will translate into a positive ROI or great customer engagement. Luckily for us, there’re a lot of great social media metric sites that...
by Kelsey Jones | Jan 3, 2013 |
Doing web writing or blog posts in a reader friendly manner is a skill that can be learned by most people so long as they are willing to step back and look at what the reader expects. Writing for others to read is not the same as writing a diary or journal for...
by Kelsey Jones | Dec 27, 2012 |
I went to a concert 2 weeks ago (Of Monsters and Men, The Joy Formidable, and Elle King, if you must know) and we sat near a woman who was instagramming the entire show. When she wasn’t posting photos of the bands playing, she was posting photos of herself....