Customer satisfaction has a major impact on several facets of your business, including sales, brand sentiment, marketing and advertising strategies, and more. Getting customer feedback via surveys is usually a fairly effective way to hear from your customers. However, since not everyone responds, and you don’t know if you’re getting the full picture or a fully honest answer, it’s necessary to track other customer satisfaction metrics. This data can help you get the full picture of how happy customers are with your products or services.
Read the entire post on Salesforce
Spencer Childress
Spencer Childress has a bachelors degree in Physics and enjoys data-driven projects. He helps Six Stories with research and website changes.