When social media content first started going viral, with videos from everyday people suddenly getting millions of views seemingly overnight, businesses began looking for ways they could replicate that effort. Some companies have been successful with commercials (such as the VW Darth Vader Super Bowl commercial), and others have used tweets, photos, and other promotions to make it big on social media. However, not all companies can create a piece of content that’s worthy of going viral, nor are companies prepared to handle the outcome of a viral post.
READ THE ENTIRE POST ON SALESFORCE
Latest posts by Guest Author (see all)
- How To Own The Holidays - December 21, 2018
- Marketing Analytics 101 - November 28, 2018
- What a Marketer Should Do on Thanksgiving - November 16, 2018